Rome is a site of architectural pilgrimage. After touring the great houses of England this summer, the mother city of English neoclassicism feels like home, only bigger and better. Since reading Prometheus Unbound, which Shelley wrote in the ruins of the Terme di Caracalla, I have wanted to revisit the…

The future is the new present. As recent as last week a friend and I were discussing an augmented reality application for marketing. This conversation took us to brainstorm about the potential of making items interactive inside Google Virtual Tours. Just imagine to zoom in Cyrus Co. Virtual Tour, hover your mouse over the football game table - or any other item - and have information…

Ever wonder why we are forced to drive everywhere, everyday for everything? What about issues of energy, oil, mobility, community, economy? The InterUrban streetcar, was and IS such an unthreatening, economical and humane way to get around. Owning a car typically costs an average person $9,000 annually. Multiply that times the millions who are dependent on the automobile. Think about it. The beloved car has become an economic liability.…

We are constantly confronted with overloads of information and decisions to make. "You and I exist in an extraordinary complicated stimulus environment, easily the most rapidly moving and complex that has ever existed on this planet. To deal with it, we need shortcuts." *

Google Virtual Tours are truthful portraits of business properties, shortcuts to experience business…

The last couple months have been very busy, the demand for Google Virtual Tours is on the rise and we love it. During this time I have also taken time to post about the jobs we are working on and my insights about this novel marketing tool. These are the posts you might have…

In 2010 tourists in New York city spent 31 billion dollars reaching a record of 49.7 million visitors. Today, Google Maps dominates a whopping 78% of the travel-related usage on mobile, the undisputed travel…

It’s mind boggling to look back a few years and think of the changes that new technologies have propelled in such a short period of time. Honestly, back in 2007 when MyarchN was launched, I didn’t understand the repercussions that social media was going to have on businesses. These changes have taken place…

Why pay attention to Google+ Local? If you are a business owner, manager or marketing guru, most probably know why Google+ Local is important. It’s the place for businesses to bring together professional…

Photographer: Rafael Marxuach

How important is…

Photographer: Rafael Marxuach . Copyright: Jean Claude

This week I'm featuring the…

I got news! Create a unique visual experience for your business. A few weeks ago we started providing a new service - MyarchN Business Photos. A service under the Google Maps | Business Photos program to provide businesses in New York and the tri-state area with Virtual Tours. Following is the Virtual Tour we created for…

That great community is…

The Spanish Royal Academy defines leadership as a position of superiority which is a company, product or an industry, within its scope and the leader as a person who is…

Update: A new iPhone application is now live. All you need to do is go www.myarchn.com from your iPhone.

The MyarchN community at your finger tips with the new iPhone application. To begin using it;

1- Go to…

winners of the competition (all results of the competition):

1.

Hideo TAKASHIMA

PLEATS — Kitakyushu City / JAPAN

2.…

(by CharlesFred, creative commons share license on flickr)

My recent trip to the desert inspired me to write about one of the most enchanting, ramshackle and sad cities I know. Walking down the ancient, narrow streets of old Balad (Jeddah), I am a mermaid surrounded by houses made of coral. Fossils and shells are…

Now that Social Media Week has ended I’ll take a moment to write about it. It was an exciting week in New York City, plenty of super cool panels, discussions, and awesome people. Running around the city and finding the events for which I registered, was fun. I had the chance to enter Norman Foster Hearst Tower, near Columbus Circle, the Bloomberg’s Building, comprising a whole block at 59 street between Lexington and 3rd Ave., and other more private but still spectacular interiors. All the…

Legacy at Millennium Park

[Legacy at Millennium Park (2010) Solomon Cordwell Buenz, architects /Image & Artwork: designslinger]



There are certain days when the 72-stories of architects Solomon Cordwell Buenz sleek glass tower nearly…